
especially with (younger) people, to choosing second-hand instead of buying new and I think that comes a lot with awareness for the environment." "It's been coming for a long time, we see a huge shift. She said she's received many messages from consumers who say they never considered thrifting before they noticed how many quality pieces you can find. "It's been amazing, a complete whirlwind," said Burnham, owner of Homegrown Studio, which operates solely online.īurnham said she's always loved thrifting, and is excited to see it becoming a trend.


Throughout the pandemic, despite the pinch COVID-19 put on retail, Burnham's business kept growing, with consumers claiming repurposed and vintage furniture items minutes after she posted them. Niki Burnham began selling thrifted furniture and home decor on Instagram in January of 2020. 'Whirlwind' sales for online thrift store Thrift stores offer an "amazing" option for environment-minded shoppers, he said, noting "every item we sell" is an item that doesn't go to a landfill. King said he has also noticed that more consumers are conscious about being environmentally friendly. "Over the last six months, we've noticed the community really coming together, people getting into the trend of buying second-hand instead of buying new fast fashion," King said.
